January 15, 2022 - The RightLine Report

 
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                      NOTES FROM THE EDITOR
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The best traders are flexible. They know how to admit when they are wrong, get out of their losing positions quickly, and move ahead to the next trade. Though all traders aspire to be flexible, truth is many of us limit ourselves in ways we aren't even aware of.

For example, a large percentage of traders still don't use shorting as a way to increase profit opportunities. Short-sellers have gotten a lot of bad press over the years, causing many traders to falsely assume that shorting should be avoided. In the real world, declining markets are very similar to rising markets in at least one respect. Both types of markets present a trend that should be considered when making intelligent trade decisions. Of course that requires flexibility on our part.

The long term upside bias of the stock market has convinced many traders that shorting just isn't a smart thing to do. However, trading isn't the typical type of investing. Traders generally don't hold stocks long enough for long-term trends to impact their positions. Traders take advantage of shorter-term trends and price swings, while investors count on very long-term trends and economic cycles to produce profits.

Short-term market dynamics differ from long-term in an important way. While the market has historically trended higher in the past 100+ years, it hasn't moved in a straight line. Instead, prices have risen and fallen in a repeating cycle, a cycle that has trended higher over the long haul.

In some way all short-term traders take advantage of the inevitable declines. Most do this by waiting for the pullbacks to end before buying shares. Others watch for signs that the upward leg of the cycle is complete, and then enter short trades to profit from the fall.

Doing both of these allows us to significantly increase the number and quality of trading opportunities available. By keeping an open mind, we begin to understand the dynamics of short selling in relation to the constant rotation of up and down trends that occur in every time frame.

While the art of shorting does carry unique restrictions and risks, it certainly isn't the dangerous act it's often made out to be. Using effective short-selling techniques actually lowers overall risk by letting you make money in down trending markets. From personal experience, shorting is a powerful skill to be considered by anyone who is serious about trading stocks.

Stay flexible,

~ Thomas Sutton, Editor

NOTE: The US stock markets will be closed Monday, January 17, 2022 for the Martin Luther King Jr. Holiday.

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                           "QUICK LIST"
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Stock     01/14     01/14      Buy      Short   Trailing Stops     Gain 
Symbol    Price      +/-      Entry     Entry   Initial/Tighten   Amount 
------  --------  --------  --------  --------  ---------------  --------

RICK      84.95      0.43     86.38                  5.95/2.98      6.82
BRBR      25.92      0.46     26.33     24.48        1.85/0.93      1.92
JXN       44.04      0.28     44.72                  3.43/1.72       3.4
EVH       25.36     -0.81     26.45     24.41        2.04/1.02      1.74
FROG      26.19     -0.15     27.05      24.8        2.25/1.13      2.64


The "Quick List" provides a brief summary of each stock write-up and should be taken in the context of the related write-up presented in the "Stocks Covered in This Issue" section of this Report.

Be sure to read "How To Use The RightLine Quick List" at https://prorightline.com/index.php/rightline-report-quick-list/. In addition,always use the RightLine Risk Calculator before entering any position. For access to the Risk Calculator, go to https://prorightline.com/index.php/risk-calculator/.

To learn more about controlling risk go to the RightLine Risk Control System at https://prorightline.com/index.php/rightline-risk-control-system/

For a glossary of terms unique to The RightLine Report go to: https://prorightline.com/index.php/glossary/

Questions? Send us an email using our contact form at: https://prorightline.com/index.php/contact-us/
 
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                           MARKET SUMMARY
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The major stock averages were mixed on Friday as the S&P 500 Index and the Nasdaq Composite moved higher, while the Dow Jones Industrial Average drifted lower in heavy trading volume. The Financial sector led the decliners following the release of mixed earnings results from Wells Fargo & Company (WFC $58), JP Morgan Chase (JPM $158) and Citigroup (C $67). Weak economic data was headlined by a sharp decline in December retail sales, a large drop in consumer sentiment and a modest dip in industrial production. Treasury yields, oil prices and the USD/dollar were higher, gold edged lower.


                     Friday                 On The Week      
                  --------------------   --------------------
Dow                 35,911.81  -201.81      -319.85    -0.88%
Nasdaq              14,893.75    86.94       -42.15    -0.28%
S&P 500              4,662.85     3.82       -14.18     -0.3%

NYSE Volume                      4.35B                       
NYSE Advancers                   1,348                       
NYSE Decliners                   1,991                       

Nasdaq Volume                    4.31B                       
Nasdaq Advancers                 2,097                       
Nasdaq Decliners                 2,483                       

                                 New Highs/Lows

                   01/07  01/10  01/11  01/12  01/13  01/14
                 --------------------------------------------
NYSE New Highs       101     95     96    128    137    101
NYSE New Lows        105    205     57     64    103    199
Nasdaq New Highs     103     87     45     97    113     79
Nasdaq New Lows      338    740    172    169    431    683

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                              TRADER'S TIP:  
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TRADER'S TIP: "Closing Positions Before Earnings And Getting Back In"

Because price action immediately after earnings announcements often ends up surprising traders, we suggest closing positions before the company releases their earnings report. However, if a stock is moving in a solid trend - long or short - and earnings support that trend, you may want to jump back into the trade after the company reports earnings. This can be profitable at times, but don't chase the stock. If it has jumped more than 5% beyond your exit point, let it go.
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                         THE TECHNICAL ANALYST
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This section contains important technical data for the three major market averages -- the S&P 500, the Nasdaq Comp Index, and the Dow Industrial Average.

For guidance on how to use this information, go to: https://prorightline.com/index.php/technical-analyst-section-rightline-report/
S&P 500 - 4662.85 January 14, 2022

52-Week High: 4818.62
52-Week Low: 3694.12
Daily Trend: UP
Weekly trend: UP
Weekly Pivot Levels
Resistance 3: 4997.82
Resistance 2: 4831.23
Resistance 1: 4747.04
Pivot: 4664.64
Support 1: 4580.45
Support 2: 4498.05
Support 3: 4331.46
https://www.prorightline.com/rlch/011422SPX.jpg
NASDAQ Composite - 14893.75 January 14, 2022 52-Week High: 16212.23 52-Week Low: 12397.05 Daily Trend: UP Weekly trend: DOWN Weekly Pivot Levels Resistance 3: 16491.93 Resistance 2: 15703.13 Resistance 1: 15298.44 Pivot: 14914.33 Support 1: 14509.64 Support 2: 14125.53 Support 3: 13336.73
Dow Industrials - 35911.81 January 14, 2022 52-Week High: 36952.65 52-Week Low: 29856.30 Daily Trend: DOWN Weekly trend: UP Weekly Pivot Levels Resistance 3: 37769.80 Resistance 2: 36895.83 Resistance 1: 36403.82 Pivot: 36021.86 Support 1: 35529.85 Support 2: 35147.89 Support 3: 34273.92
************************** MARKET CALENDAR **************************
--ECONOMIC REPORTS AND EVENTS (all times are Eastern):
Monday, January 17, 2022:
17-Jan  None scheduled. Martin Luther King Jr. Day - Market Closed

Tuesday, January 18, 2022:
18-Jan  8:30 am   Empire state manufacturing index
18-Jan  10 am   NAHB home builders index

Wednesday, January 19, 2022:
19-Jan  8:30 am   Building permits (SAAR)
19-Jan  8:30 am   Housing starts (SAAR)
19-Jan  8:30 am   Philadelphia Fed manufacturing survey

Thursday, January 20, 2022:
20-Jan  8:30 am   Initial jobless claims (regular state program)
20-Jan  8:30 am   Continuing jobless claims (regular state program)
20-Jan  10 am   Existing home sales (SAAR)

Friday, January 21, 2022:
21-Jan  10 am   Leading economic indicators


For a chart of typical Up or Down market reactions to specific major US economic reports, go to "Economic Indicator Effects" at this link: https://prorightline.com/index.php/economic-indicator-effects/
 
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                              TRADER'S TIP: 
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TRADER'S TIP: "Learn As You Earn"

Short term trading is a great teaching vehicle. Through repetition we quickly learn how to select the correct number of shares for each position, and how to control risk using stops. We also rapidly learn how to trade in harmony with the trend, and become adept at managing each trade on its own merits.

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                      STOCKS COVERED IN THIS ISSUE    
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CONSUMER CYCLICAL SECTOR

RCI Hospitality Holdings, Inc. (RICK: Consumer Cyclical/Restaurants) - BULLISH BOUNCE. Everyone familiar with price charts knows that a stock tends to bounce its way higher rather than move in a straight line. The lower levels of these short-term rebounds offer a safe and often early entry into stocks that are in the process of establishing longer-term uptrends. RICK's reaction to support on Friday created a Bullish Bounce setup with a BUY entry trigger at 86.38. Use a 5.95 trailing stop, which should work well with RICK's typical daily range. Tighten it to 2.98 on a 6.82 profit. RICK closed at 84.95 on Friday. Earnings Report Date: Feb 07, 2022. Beta: 1.99. Market-Cap: 807.017M. Optionable.

CONSUMER DEFENSIVE SECTOR

BellRing Brands, Inc. (BRBR: Consumer Defensive/Packaged Foods) - SQUEEZE PLAY. Trader indecision has put BRBR squarely in the center of a Bull versus Bear standoff. This tight spot should soon give way to a clear winner in the short-term, and we want to be in position for the move. To do that we've set a BUY entry at 26.33 and a SELL short entry at 24.48. Now it's up to BRBR to show us which entry will be filled. Once the trade is underway place a 1.85 trailing stop, which can be tightened to 0.93 after you achieve a 1.92 profit. BRBR closed on Friday at 25.92. Earnings Report Date: Feb 02, 2022. Beta: 0.95. Market-Cap: 1.01B. Optionable.

FINANCIAL SERVICES SECTOR

Jackson Financial Inc. (JXN: Financial Services/Asset Management) - BULLISH BOUNCE. Among other strengths, the Bullish Bounce protects traders from buying a stock "at the top" of its current cycle. The entry into this setup always takes place in upward-moving stocks that have retreated a bit under normal conditions. Now sitting at 44.04, JXN is on our radar for a BUY entry at 44.72. If you purchase shares of JXN, be sure to also place a trailing stop of 3.43. Snug it up to 1.72 on a 3.4 gain. Earnings Report Date: Mar 03, 2022. Beta: N/A. Market-Cap: 4.16B. Optionable.

HEALTHCARE SECTOR

Evolent Health, Inc. (EVH: Healthcare/Health Information Services) - SQUEEZE PLAY. One interesting trait of price volatility is that it cycles back and forth through periods of expansion and contraction. Stocks that have recently seen their daily price range shift from an average or wide range to an extremely contracted state are ideal candidates for expansive price moves. In many cases the next move is relatively fast and covers a sizable amount of territory. To take advantage of these trades we use both a BUY and a SELL entry. This allows us to enter in whichever direction the breakout takes. In EVH's case we will enter a BUY should it reach the 26.45 level, or a SELL short trade if it drops to 24.41. As usual a trailing stop is essential, 2.04 which should be tightened to 1.02 on a 1.74 gain. EVH closed Friday at 25.36. Earnings Report Date: Feb 23, 2022. Beta: 2.11. Market-Cap: 2.267B. Optionable.

TECHNOLOGY SECTOR

JFrog Ltd. (FROG: Technology/Software-Application) - SQUEEZE PLAY. The struggle between buyers and sellers has resulted in FROG's narrowest trading range of the past seven sessions. With neither group able to take complete control on Friday, the stock's short term destiny is up for grabs. You can capitalize on this unusually tight condition by placing both a BUY order at 27.05 and a SELL order at 24.8. Regardless of which order is triggered, cancel the other one and follow your entry with a 2.25 trailing stop. Tighten the stop to 1.13 once you have a 2.64 gain. FROG closed Friday at 26.19. Earnings Report Date: Feb 10, 2022. Beta: N/A. Market-Cap: 2.524B. Optionable.


IMPORTANT: Before entering any recommended positions, always use the RightLine "Risk Control System" to determine the level of acceptable risk and the maximum number of shares to buy.
Link: https://prorightline.com/index.php/rightline-risk-control-system/

Use "Gap Adjusted Entries" to reset the Entry Price for stocks that gap beyond recommended entry levels.
Link: https://prorightline.com/index.php/gap-adjusted-entries-increase-profits/

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                           STOCK SPLIT SUMMARY
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Below are the stocks that have announced splits and have recently executed or will execute soon. There is generally a return to normal price behavior in the weeks following a split announcement in what we call a "Dormancy Phase." As the stock nears its split execution date it often moves into the "Pre-Split Run" stage where quick and sometimes dramatic gains can occur.
                             Announce     Eff.       Split
Company Name     (Symbol)      Date       Date       Ratio   Options  
---------------- -------     --------    -------     ------  -------   
ePlus             PLUS      11/9/2021   12/14/2021  2-for-1   Yes
NAPCO Security    NSSC      12/8/2021   1/5/2022    2-for-1   Yes
AeroCentury Corp  ACY       12/17/2021  1/10/2022   5-for-1   No 
Merchants Bancorp MBIN      11/17/2021  1/18/2022   2-for-1   No
SMART Global Hold SGH        1/4/2022   2/2/2022    2-for-1   Yes

For a closer look at the different stages of a Stock Split go to: https://prorightline.com/index.php/trading-stock-splits-stages/

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                           TRADER'S CORNER
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"Market Breadth"

Have you ever noticed that just a few stocks can have a huge affect on the overall market? Both the Dow and the NASDAQ are susceptible to making a big move based on just a few moving stocks. The Dow contains only 30 stocks, so a large drop in one of its components can really affect this index. Similarly, since the NASDAQ gives more weight to its largest companies, a big move by just a few heavy hitters can dramatically change the index's end of the day result.

So how can we quickly find out whether a move in the market was driven by just a few stocks or by a majority of stocks? In other words, how can we determine market "breadth?"

The most common measurement of market breadth compares the number of advancing stocks to the number of declining stocks. There are several indicators that present the results in various formats, but they all basically deliver the same data. Each of them is based on how many stocks were up on the day, and how many were down.

The undisputed king of advancing and declining indicators is the Advance/Decline Line, or "A/D Line". When compared to the movement of a market index like the Dow or S&P 500, the A/D Line has proven to be an effective gauge of the stock market's breadth and strength.

When more stocks are advancing than declining, the A/D Line moves up, and when decliners outnumber advancers, the A/D Line moves down. Many traders feel that the A/D Line is a better indication of market strength than more frequently used indices such as the Nasdaq, Dow, or S&P 500 Index. Charting the trend of the A/D Line allows you to determine if the strength of the overall market is rising or falling.

One common way to use the A/D Line is to look for a difference of opinion between an index like the Dow and the A/D Line. Often, an end to a bear market can be anticipated when the A/D Line begins to flatten out and turn upward at the same time the Dow is still making new lows.

Chart: https://prorightline.com/rlr/TC-NYAdvanceDecline_515Wx412H.jpg

In the past, when a divergence develops between the Dow and the A/D Line, the Dow has typically reversed and followed the direction of the A/D Line. Sometimes a military example is used to explain the relationship between the A/D Line and the Dow. The idea is that when the soldiers (the A/D Line) refuse to follow their leaders (new highs in the Dow), then the leaders will follow the direction of the soldiers. Sort of a broad based mutiny!

A typical case of the troops refusing to follow their leaders occurred in 1987. While the Dow was making new highs during the 12 months prior to the market crash in October, the A/D Line was unable to reach new highs. This type of sustained divergence usually results in the index price realigning with the A/D Line.

Although there are AD lines for the Nasdaq and the Amex, the New York Stock Exchange (NYSE) is the most commonly used measure of market breadth. Keep in mind that the specific level of the AD line isn't important, it's the trend of the line that matters. Always check to see if it is trending in the same direction and a similar rate as the underlying market index. If the two lines aren't in sync, consider it a sign that a trend reversal may be in the near future.

The A/D Line also helps to confirm whether the market has already bottomed. If the line stays flat while the market moves higher, the rally may just be a relief rally. In the best scenario, the line will rise too. Like all other indicators the A/D Line isn't fool proof. A market bottom may move in step with the A-D line, or it may not occur for months. The A/D Line certainly has value as a timing tool, but shouldn't be used as a stand-alone decision maker.

It is always wise to consider a broad body of evidence when anticipating future price direction.
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Best of luck and have a Great Week!
 
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